Secret Sauce Blog

Actionable insights on how to validate, launch, and market your mobile app

Articles on Idea Validation

Validating an Adobe iPhone App

How “Spruce” became “Adobe Post”

Validating an Adobe iPhone app When it comes to app idea validation, many people still question the feasibility of the approach. As I’ve written about in my email course, idea validation is important. It’s the best way to de-risk your app idea before...

The Secret Sauce Way of Validating an App Idea (Interview with the iPhreaks Podcast)

Walking you through every step in under 60 minutes

A few weeks ago, I spoke on the iPhreaks podcast, which I thoroughly recommend if you’re an iOS developer. While the podcast mostly focuses on the technical aspects of the iOS ecosystem, we took a little break this episode to talk about how to validate...

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